school PR: 6

If there’s one thing school communications leaders and their teams don’t have much of it’s time. Responding to parent and student questions. Plann...

We all know what it’s like to reach out to someone and not get a response. We also know how easy it is to lose track of a message—especially in the...

One thing’s for sure, when 1,000 school public relations professionals gather in one place, the stories start to fly. And some of the best storytel...

The #ROAD2NSPRA cultiminated in Southern California this weekend as thousands of school communicators descended on Anaheim, Calif. to share experie...

I was born in a small town. I cannot type or read those words without singing. (Thank you, Mr. Mellencamp.) Even now, I can close my eyes and menta...

Julie Thannum, APR Today’s school leaders are quickly learning that quality academics alone doesn’t ensure school success or parent loyalty. In tod...