News & Blog
The K12 Insight Blog


Implementing Customer Service Software: 6 Considerations for Schools
Transforming districtwide customer service requires more than just software. Here are six things to plan for when launching a customer service stra...

Customer-centric operations: How Pasco County Schools revolutionized its customer service
The process of transforming customer service takes time — and leadership at Pasco County Schools know the end result is worth the effort. Read how ...

Top 5 lessons from #NSPRA2023: Key takeaways highlighted.
We heard some incredible stories, learned about insightful research, and expanded our understanding of #schoolPR through dynamic speaker sessions. ...

San Antonio ISD’s Shawn Bird named 2023 Gerald D. Dawkins Leadership Builder Award recipient
Bird recognized for commitment to empowering educators and developing future K-12 leaders

Revealing Gaps in Parent-District Communications: Insights from a National Report
K12 Insight’s latest customer service report finds the families who need the most support are disproportionately left out of teacher- or school-ini...

Improving School Service: The 4 Phases Journey
How to develop your district's customer service journey Customer service isn’t a switch districts can turn “on” or “off.” It’s a comprehensive cul...

Enhancing Customer Service in Schools: A Guide to Improvement.
The phases of customer service in schools are defined by three pillars: processes and workflows, use customer intelligence and technology, and dist...

Adopting a Customer Service Culture in School Districts: How and Why
Adopting a customer service mindset — and backing it up with a functional customer service and intelligence platform — will build trust capital, im...

Customer Service's Ripple Effect: 3 Ways It Impacts Your School District
Customer service is helping school districts nationwide build trust and create positive experiences that lead to satisfied families and increased e...