K12 Insight National Customer Service report header

National Report on Customer Service in Schools

K12 Insight regularly publishes a report with insights and trends education leaders can use to inform their customer service and communications strategies.
National Report on Customer Service - Q2 2023

K12 Insight’s latest customer service report revealed some families are not receiving the help they need from their school or district — especially when they reach out about topics related to their child’s academic performance and behavior. The report shows delivering superior customer service at all levels is the path forward in ensuring families feel well served.

In this report you’ll gain insight into:

  • Parent perceptions of academic performance and behavior correlate to NPS rating of school district
  • Who is disproportionately left out of school-initiated communications
  • The growing gap between parent-teacher communications and parent-administrator communications

Download your copy of the report today! →

Past Reports:

customer service in schools
Guide
Q1 2023 National Report on Customer Service in Schools
K12 Insight’s National Report on Customer Service in Schools explores the reasons parents reach out to their school or district and their ability t...
Parent Satisfaction
Guide
National Report on the Impact of Parent Satisfaction on School Districts
K12 Insight’s report published in November 2022 examines the connection between parent satisfaction, communication quality, and the likelihood of a...
Parent School Trust
Guide
National Report on Parent-School Trust and Engagement
K12 Insight’s inaugural National Report on Parent-School Trust and Engagement analyzes the correlation between school customer service and parent e...

Additional Resources:

Customer-service-ROI-3-key-metrics-every-school-leader-should-be-tracking_News_Featured-Images
Blog 2 minutes
Customer service ROI: 3 key metrics every school leader should be tracking
Customer service is a bullet point on nearly every K-12 strategic plan in the country. But how are school districts really measuring their customer...
six-obstacles-youll-face-when-implementing-a-new-customer-service-plan-(and-how-to-overcome-them)_News_Featured-Image
Blog 3 minutes
Six obstacles you'll face when implementing a new customer service plan (and how to overcome them)
Introducing a new customer service plan will bring immense benefits to your school district — but like any worthwhile endeavor, it will also come w...
How-one-district-passed-a-tax-referendum-with-an-80%-approval-rate-and-how-you-can-repeat-their-process-for-success_News_Featured-Images
Blog 3 minutes
How one district passed a tax referendum with an 80% approval rate — and how you can repeat their process for success
Pinellas County Schools leaned on community trust earned through their focus on communications and customer service to pass a referendum with a hig...